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Example of a Bikes, Hobbies Amazon affiliate site

Bike Munk

Niche
,
Main market
USA
Secondary market
UK
DR
37
Word count
185253
Bike Munk is an amazon affiliate site reviewing bikes and bike supplies.
bikemunk
Review update
Oct 27, 2020
Site platform
WordPress
Found via
Google Search
Alexa Rank
512844
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Indexed URLs on Google
129

You can find the amount of indexed URLs by typing site:domain.com in Google. You can also filter by dates to check the latest content added or updated by the site.
Words per indexed page
1436
Keywords in Google Top 100
28700
Monthly organic traffic
19100
Traffic VS Keywords ratio
0.67

The purpose of this ratio is to show the yield of keywords. Anything above 1 is a sign of a good healthy site in a niche offering a good yield efficiency. Anything below 1 can either mean that the site has still plenty of headroom or that it is in a very competitive niche.
This is the typical topic for someone passionate about their hobby, here cycling. There are a lot of competitors in the field but if you can post regular well-researched content on niche products, there’s still some space in the field. The organic graph of this specific site shows that the owner has probably slowed down his creative pace over the last few months. I can see a few updates (best of 2020) but not a lot of brand new pieces.
Estimated revenues in $ / month
1910
Our revenue estimate is based on $0.1 per organic visit, which is a ballpark number we've seen for a lot of AMZ affiliate sites advertised on leading marketplaces (Empire Flippers, FE International, Flippa,...). $0.1 per visit usually corresponds tp the overall amount of sessions, not only the organic ones, as in our calculation, which means that this number is probably a conservative assumption.
The actual revenue depends on the UX quality of the site and the smart insertion of affiliate links. It's also influenced by the other forms of monetisation (info products, display ads, etc.). Simply consider this estimate as the average goal of a typical good AMZ affiliate site.
Revenue per page in $ / month
14.81
Estimated sale value in $

at 30x the estimated monthly revenue

57300
Visit Bike Munk
bikemunk.com
Bike Munk screenshot
Upside potential in our opinion
High
Example of the type of product reviewed by Bike Munk
Polar Bottle Breakaway Insulated Bike Water Bottle
Polar Bottle Breakaway Insulated Bike Water Bottle
Main keyword
trek 7.2 fx
Main keyword volume / month
2200
Main keyword difficulty
0
Top page monthly traffic
773
% of top page vs overall traffic
4.05

The higher the percentage the greater the risk for the site if the main page slips to page 2 of Google. This is an important KPI if you're a prospective buyer.
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