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Example of a Hobbies, Motorcycle Amazon affiliate site

Motoclever

Main market
USA
Secondary market
AU
DR
11
Word count
60707
Motoclever is an amazon affiliate site reviewing motorcycle products / accessories.
Motoclever
Review update
Oct 27, 2020
Site platform
WordPress
Found via
Google Search
1591431
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Indexed URLs on Google
49

You can find the amount of indexed URLs by typing site:domain.com in Google. You can also filter by dates to check the latest content added or updated by the site.

Words per indexed page
1239
Keywords in Google Top 100
3400
Monthly organic traffic
4200
Traffic VS Keywords ratio
1.24

The purpose of this ratio is to show the yield of keywords. Anything above 1 is a sign of a good healthy site in a niche offering a good yield efficiency. Anything below 1 can either mean that the site has still plenty of headroom or that it is in a very competitive niche.

Motorcycle enthusiasts spend a lot of money on their vehicle and accessories. The issue is that you need constant content production and updates to stay relevant in such a niche.
Estimated revenues in $ / month
420
Our revenue estimate is based on $0.1 per organic visit, which is a ballpark number we've seen for a lot of AMZ affiliate sites advertised on leading marketplaces (Empire Flippers, FE International, Flippa,...). $0.1 per visit usually corresponds tp the overall amount of sessions, not only the organic ones, as in our calculation, which means that this number is probably a conservative assumption.
The actual revenue depends on the UX quality of the site and the smart insertion of affiliate links. It's also influenced by the other forms of monetisation (info products, display ads, etc.). Simply consider this estimate as the average goal of a typical good AMZ affiliate site.
Revenue per page in $ / month
8.57
Estimated sale value in $

at 30x the estimated monthly revenue

12600
motoclever.com
Motoclever screenshot
Upside potential in our opinion
Medium
Example of the type of product reviewed by Motoclever
Main keyword
hawk 250
Main keyword volume / month
4400
Main keyword difficulty
20
Top page monthly traffic
1064
% of top page vs overall traffic
25.33

The higher the percentage the greater the risk for the site if the main page slips to page 2 of Google. This is an important KPI if you're a prospective buyer.

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