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Example of a Appliances, Massage Amazon affiliate site

Handheld Massager Guide

Main market
USA
Secondary market
AU
DR
1.1
Word count
29775
Handheld Massager Guide is an amazon affiliate site reviewing handheld massagers.
handheld massager
Review update
Oct 27, 2020
Site platform
WordPress
Found via
Google Search
940791
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Indexed URLs on Google
25

You can find the amount of indexed URLs by typing site:domain.com in Google. You can also filter by dates to check the latest content added or updated by the site.

Words per indexed page
1191
Keywords in Google Top 100
534
Monthly organic traffic
1200
Traffic VS Keywords ratio
2.25

The purpose of this ratio is to show the yield of keywords. Anything above 1 is a sign of a good healthy site in a niche offering a good yield efficiency. Anything below 1 can either mean that the site has still plenty of headroom or that it is in a very competitive niche.

Who doesn’t want a good soothing massage? It’s a popular but very crowded niche. And since we’re talking about tech products, it requires a steady flow of content pieces and regular updates.
Estimated revenues in $ / month
120
Our revenue estimate is based on $0.1 per organic visit, which is a ballpark number we've seen for a lot of AMZ affiliate sites advertised on leading marketplaces (Empire Flippers, FE International, Flippa,...). $0.1 per visit usually corresponds tp the overall amount of sessions, not only the organic ones, as in our calculation, which means that this number is probably a conservative assumption.
The actual revenue depends on the UX quality of the site and the smart insertion of affiliate links. It's also influenced by the other forms of monetisation (info products, display ads, etc.). Simply consider this estimate as the average goal of a typical good AMZ affiliate site.
Revenue per page in $ / month
4.80
Estimated sale value in $

at 30x the estimated monthly revenue

3600
www.handheldmassagerguide.com
Handheld Massager Guide screenshot
Upside potential in our opinion
Medium
Example of the type of product reviewed by Handheld Massager Guide
Main keyword
kraft gun review
Main keyword volume / month
1300
Main keyword difficulty
18
Top page monthly traffic
630
% of top page vs overall traffic
52.50

The higher the percentage the greater the risk for the site if the main page slips to page 2 of Google. This is an important KPI if you're a prospective buyer.

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