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Example of a Home, Tech Amazon affiliate site

7 Best

Niche
Main market
UK
Secondary market
USA
DR
10
Word count
290337
7 Best is an amazon affiliate site reviewing all sorts of home, kitchen & tech products.
7 Best
Review update
Nov 1, 2020
Site platform
WordPress
Found via
Flippa
1565852
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Indexed URLs on Google
188

You can find the amount of indexed URLs by typing site:domain.com in Google. You can also filter by dates to check the latest content added or updated by the site.

Words per indexed page
1544
Keywords in Google Top 100
7200
Monthly organic traffic
4200
Traffic VS Keywords ratio
0.58

The purpose of this ratio is to show the yield of keywords. Anything above 1 is a sign of a good healthy site in a niche offering a good yield efficiency. Anything below 1 can either mean that the site has still plenty of headroom or that it is in a very competitive niche.

7 Best brings generates of its revenues from Amazon commissions. The traffic shared on Flippa is around 35 000 visits per month, with roughly half in organic sessions, which is much higher than the ahrefs estimates. This explains the huge difference in revenues estimates and valuation. Bear in mind that the site generates roughly 50% of its traffic with paid Google Ads, which has an impact on profit.
Estimated revenues in $ / month
420
Our revenue estimate is based on $0.1 per organic visit, which is a ballpark number we've seen for a lot of AMZ affiliate sites advertised on leading marketplaces (Empire Flippers, FE International, Flippa,...). $0.1 per visit usually corresponds tp the overall amount of sessions, not only the organic ones, as in our calculation, which means that this number is probably a conservative assumption.
The actual revenue depends on the UX quality of the site and the smart insertion of affiliate links. It's also influenced by the other forms of monetisation (info products, display ads, etc.). Simply consider this estimate as the average goal of a typical good AMZ affiliate site.
Published revenues in $ / month
4000
Revenue per page in $ / month
2.23
Estimated sale value in $

at 30x the estimated monthly revenue

12600
Published sale value in $

by seller / marketplace

120000
7 Best Review Hub home page
7 Best screenshot
Upside potential in our opinion
High
Example of the type of product reviewed by 7 Best
Main keyword
best 32 inch tv uk
Main keyword volume / month
2000
Main keyword difficulty
8
Top page monthly traffic
1216
% of top page vs overall traffic
28.95

The higher the percentage the greater the risk for the site if the main page slips to page 2 of Google. This is an important KPI if you're a prospective buyer.

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